Blog & News

Blog & News

Trends with Company Holiday Parties

2 days ago

By Christina Fiebich, Marketing Director   While December signals the end of the year, it does not mean companies should let consideration for their employees go into hibernation for the wint...

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Make a Giveaway a Gift with Packaging

4 days ago

By Christina Fiebich, Marketing Director    Combine the power of branded merchandise with the high-impact of custom packaging to strengthen your brand recognition.  There's onl...

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How to Get the Best ROI from Your Holiday Food Gift Program

Nov 08

By Christina Fiebich, Marketing Director When you give a gift, you're giving an experience. Giving your recipients the best possible experience will boost your ROI and ensure that your gift and bra...

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Holiday Wine!

Nov 06

By Christina Fiebich, Marketing Director Wine is the no-brainer solution to the yearly gift-giving dilemma! Nearly everyone loves great wine. Now decorate that wine bottle with custom art and a custo...

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Spamming and Spoofing are NOT the QRG Way

Nov 05

By Christina Fiebich, Marketing Director QRG does not engage in call-center telemarketing or spam calls. QRG learned in March of this year that unscrupulous telemarketers have been deliberately falsi...

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Why You Never Need to Buy a Mailing Lists Again!

Nov 01

By Beth Ann Henning, Badger Graphic Systems (A QRG Company) Looking for an easy, effective, and affordable way to get your direct mail into the hands of your target audience?  Forget mailing lis...

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Give Back Contest Awards $500 to Achilles International

Oct 30

By Christina Fiebich, Marketing Director QRG is proud to announce that Account Executive Lynn Wood (QRG Milwaukee Branch) nominated client Achilles International for the Reciprocity Road BrandGood qu...

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Mark the Date for Year-End Planning

Oct 25

Year-end is right around the corner which means new calendars, appointment books and planners for many homes and businesses. Despite the rise of the digital age, paper calendars are still popular and ...

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Hardworking Clothes for Hardworking Heroes

Oct 23

Bouncing back after the recession, the construction industry is hammering out a bright future.  According to the U.S. Census Bureau, construction spending in August 2017 was over $1.2 billio...

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The Power of Name Brands

Oct 18

Give your gift that little something extra.  In a recent article discussing brands and the benefits they deliver, Rob Wengel, senior vice president of global data analytics firm Nielsen, exp...

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Are you a Sipper or a Chugger?

Oct 16

No matter what your style is, your drinkware BFF is waiting for you. We all have our favorite beverages. For some, the morning coffee is a completely non-negotia...

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WiFi Smart Home Accessories Trending

Oct 11

Wifi smart home accessories are one of the hottest trends in promotional products.  The devices that turn your phone into a remote control for your lighting, appliances, and speakers ar...

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How School Pride Creates Home Field Advantage

Oct 09

By Christina Fiebich, Marketing Director   Set your elementary school, high school, college, or university apart with high-quality, custom large-format printing.  Reinforce your share...

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5 Top Reasons You Should Have a Wellness Program

Oct 04

By Christina Fiebich, Marketing Director According to Forbes, poor health costs the U.S. economy $576 billion a year.  That's more than half a trillion dollars!  Poor health is bad for...

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How Augmented Reality Brings a Brand to Life!

Oct 02

By Christina Fiebich, Marketing Director Looking to really bring your brand to life, check out these amazing augmented reality Kool-Aid Man Summer Tour experiences we recreated at our QRG Twin Citie...

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Knock Your Socks Off!

Sep 25

By Christina Fiebich, Marketing Director Dress socks with bright colors and patterns are in vogue. Even in professional work settings, you are no longer beholden to the rules of matching so...

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A Halloween Gift Idea that's All Treats!

Sep 20

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The Power of Bags

Sep 18

By Christina Fiebich, Marketing Director Printed bags are one of the most powerful yet affordable categories of branded merchandise.  Bags raise lasting awareness of your company's brand.&n...

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Splurge or Save?

Sep 13

All prices and descriptions are subject to change without notice. If the price listed is different from the actual...

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Paper Prices to Increase Again in October

Sep 12

By Christina Fiebich, Marketing Director Additional paper price increases are expected next month after receiving notification from the mills of prices increases of 8-10%.  The soaring...

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Trends in College Football Fan Merch

Sep 11

College football is back, and we’re pumped because of the opportunities it opens up for innovative marketing ideas.  Think outside the box, because it's not just about advertising during th...

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How California Prop 65 Affects You

Sep 06

By Christina Fiebich, Marketing Director Last week, the California Office of Environmental Health Hazard Assessment (OEHHA) begin enforcing the new California Prop 65 warning requirements. In the pro...

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The Gift of Better Business Travel

Sep 04

By Christina Fiebich, Marketing Director Presenting five gift ideas from PCNA designed to make life on the road (or in the air) a little easier for you and your team. Business travel is tough. Ju...

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Keep Your Brand Top-of-Mind this Winter

Aug 29

By Christina Fiebich, Marketing Director It's never been easier to custom design beanies and stocking caps that will increase your company's visibility.  In the U.S, the average branded hea...

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Raise the Bar!

Aug 28

By Christina Fiebich, Marketing Director New drinkware for every type of beverage was on view at the Tabletop Show, from tasting flights on wooden paddle boards to banded and cut crystal options to t...

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Retention and Career Satisfaction Program for Tech Professionals

Aug 27

By Christina Fiebich, Marketing Director The unemployment rate in the upper Midwest is at 3% or less right now.  For the tech sector in the region, it's at less than 2%.  If you w...

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Fall 2018 Fashion Trends by Sanmar

Aug 24

By Christina Fiebich, Marketing Director   Just in time for school, apparel provider Sanmar shares their look at Fall 2018 trends.  Instead of school uniform, think "you-niform". ...

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Giving on a Budget

Aug 23

By Christina Fiebich, Marketing Director Budgets are a reality. Even if you don't have much to spend, you can still make an impact.  The following tips from PCNA are worth th...

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More Trending Tech Gifts for 2018

Aug 22

By Christina Fiebich, Marketing Director Yesterday, I shared that the hottest tech gift item for 2018 is wireless chargers.  Unsurprisingly, I got a lot of feedback asking, "What else is new in ...

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Hottest Tech Holiday Gift for 2018

Aug 21

By Christina Fiebich, Marketing Director If you've got techies on your gift list, wireless chargers are hands down the best gift of 2018. Apple and Android compatible, many of these chargers come wit...

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Performance Fabric for Smartly Dressed Female Professionals

Aug 20

By Christina Fiebich, Marketing Director Like most professional women today, I work long hours, travel regularly, and want to look stylish and professional while doing it.  Plus, I want the adde...

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The Flannel Phenomenon

Aug 17

By Christina Fiebich, Marketing Director We reported Wednesday that "Flannel isn't going anywhere," which got us thinking, where did it come from? Promo Marketing reported that "The long-held joke in...

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What's Trending in Tees on College Campuses

Aug 16

By Christina Fiebich, Marketing Director   Bella+Canvas released their Sorority T-shirt Trend video update today. Take a look to see what's trending on college campuses.  

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Major Apparel Trends Spotlighted in Supreme's Fall 2018 Collection

Aug 15

By Christina Fiebich, Marketing Director   We work hard to stay on top of the apparel trends that make an impact. The New York streetwear company Supreme just this week unveiled its Fall 2018 c...

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2017 QRG Twin Cities Product Showcase

Jul 19

Plymouth, MN - July 19, 2017 Join the QRG team at their Twin Cities corporate headquarters for the annual product showcase and open house. With more than 60 lines of on-trend products and innovative ...

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In Memoriam: Dave Floersch

Jul 16

By Christina Fiebich, Marketing Director Dave Floersch, Account Executive of Quality Resource Group (QRG), Minneapolis, MN, lost his battle to cancer on July 16, 2018.  He was 51. &nbs...

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Alert – Paper Supply Down. Prices Up.

Jun 25

By Christina Fiebich, Marketing Director The last couple years have been the calm before the storm as far as paper prices and increases go, but now it seems the storm has hit. Costs for all paper pro...

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QRG's Jody Barber Named to "2018 Women in Print and Promo"

Jun 11

By Christina Fiebich, Marketing Director QRG's own Account Manager Lead Jody Barber has been named one of Print + Promo's "2018 Women in Print and Promo". Jody is an exemplary example to all who work...

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QRG Donates Art Glass Awards for TwinWest Business Awards Luncheon

May 22

By Christina Fiebich, Marketing Director QRG consistently supports the TwinWest Chamber of Commerce. QRG provided the awards for last week's TwinWest Business Awards Luncheon. Special congratulations...

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QRG Proud Sponsor of the Ashley HomeStore's Hope to Dream Program

May 21

  By Christina Fiebich, Marketing Director QRG is proud to be a sponsor of Ashley HomeStore's Hope to Dream program. This second year partnership with the Utah Jazz saw the donation of 40 bed...

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CEO Denny Pottebaum Retires after 47 Years in the Industry

Apr 27

By Christina Fiebich, Marketing Director   After 47 years of dedicated service, QRG founder and CEO Denny Pottebaum retires.  In this video, he sends out a personal message of thanks to QR...

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Creating the best online experience for customers

Mar 10

By Christina Fiebich, Marketing Director   Making the online customer experience seamless is critical to a brand’s digital success. Recent studies found that 75% of customer management ex...

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Spoofing Scam Hits Home

Mar 07

By Christina Fiebich, Marketing Director   "Spoofing" occurs when a caller deliberately falsifies the information transmitted to your caller ID display to disguise their identity. Spoofing is o...

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The most sought-after employee perks

Feb 26

By Christina Fiebich, Marketing Director Research tells us that for most American workers, the top three on-the-job benefits are health insurance, paid vacation time and a 401k retirement plan. There...

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Marketing strategies every small business can afford

Feb 09

By Christina Fiebich, Marketing Director Creating a brand that stands out from the competition is one of the biggest challenges every marketer faces. Some of the common setbacks for small businesses ...

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Even if all your employees work in an office, you need a safety plan

Jan 26

By Christina Fiebich, Marketing Director Think businesses that have primarily office workers don’t have to worry about workplace safety? Think again! This list of workplace injuries d...

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Online marketing tips for enhancing your business

Jan 12

By Christina Fiebich, Marketing Director Maintaining a strong online presence requires staying on top of trends and staying active. On a quarterly basis, companies should update their digital marketi...

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QRG Part of $7.5K PPEF Donation

Jan 08

Plymouth, MN - January 8, 2018 Kicking the year off to a charitable start, QRG and other Reciprocity Road members pledged $7,500 to advocate for the Promotional Products Education Foundation, an esta...

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Hot New Products of 2018

Jan 01

By Christina Fiebich, Marketing Director   The hottest new products of 2018 are now available for you to pursue in QRG's new 2018 Idea Book.

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Three reasons why the best employees leave their companies

Dec 22, 2017

By Christina Fiebich, Marketing Director Think people switch jobs primarily to earn more money? Think again. Gallup studies have found that about 50% of 7,200 adults surveyed left a job “to get...

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The keys to consistent marketing for small businesses

Dec 08, 2017

By Christina Fiebich, Marketing Director Every successful small business owner will tell you that starting and running a business is no easy task. Between the day-to-day operations of accounting, mar...

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QRG Ranked #15 in Print+Promo's Top 50 Distributors

Dec 07, 2017

Plymouth, MN - December 7, 2017 QRG ranked #15 in Print+Promo magazine's Top 50 Distributors of 2017. In a subcategory of the same report, QRG ranked #3 for forms distributors and in the Top 10 for l...

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The art of successful telecommuting

Nov 25, 2017

By Christina Fiebich, Marketing Director Nationwide, it’s estimated that 43 percent of all employees work remotely at least part of the time. Research shows that telecommuting has numerous bene...

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5 Ways to Create a Winning 2018 Marketing Calendar

Nov 10, 2017

By Christina Fiebich, Marketing Director Planning for the upcoming year is one of the most important times for a marketing team. Although you can always alter these as you go, it’s most effecti...

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Redesigned QRG Website Launched

Oct 16, 2017

Plymouth, MN - October 16, 2017 The newly redesigned QRG website has a clean, uncluttered design and improved functionality. Content is focused on QRG’s services offering prospective clients a ...

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Benefits of account-based marketing

Oct 13, 2017

By Christina Fiebich, Marketing Director Creating a strategy for your marketing team and overall plan is crucial for your team as well as business success. Many marketers get caught up in the day-to-...

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Todd Pottebaum Elected to PPAI Board of Directors

Oct 09, 2017

Plymouth, MN - October 9, 2017 QRG President Todd Pottebaum has been elected to the PPAI Board of Directors. Todd will begin serving his four-year term immediately after the January PPAI Expo. Todd's...

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Milwaukee Holiday Gift Showcase 2017 Receives Raving Reviews

Oct 04, 2017

Milwaukee, WI - October 4, 2017 Attendees loved the holiday decor and homemade Christmas cookies at the 2017 Milwaukee Holiday Gift Showcase on October 4th. Clients and prospects stopping by througho...

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Are you ready? Flu season has arrived early this year

Sep 28, 2017

By Christina Fiebich, Marketing Director   Flu season has officially arrived, and there are a number of signs that this year could be miserable — even deadly. The Southern Hemisphere &mda...

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2017 Des Moines Product Showcase Great Success

Sep 27, 2017

Des Moines, IA - September 27, 2017 The Des Moines Product Showcase on September 27th had record-breaking attendance with more than 85 customers and prospects present. Thank you to all who attended a...

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Using e-mail to market your business, the right way

Sep 22, 2017

By Christina Fiebich, Marketing Director E-mail is one of the most popular marketing tools for small businesses today. But federal law requires that anyone sending out email for commercial purposes f...

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2017 Twin Cities Product Showcase Largest Ever

Sep 21, 2017

Plymouth, MN - September 21, 2017 The Twin Cities Product Showcase on September 21st was the largest and most successful event to date. More than 230 clients visited 30 booths highlighting more than ...

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Building an Effective Marketing Strategy for Sales

Sep 08, 2017

By Christina Fiebich, Marketing Director Constructing a successful marketing funnel is an excellent way to maximize a strategy for increased sales and profitability. A marketing funnel is a strategy ...

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2017 QRG Hurricane Harvey Donations Reached the Rafters

Sep 07, 2017

Plymouth, MN - September 7, 2017 QRG played a small role in the Hurrican Harvey Relief sending boxes much-needed supplies to victims of the devastating natural disaster.

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2017 QRG School Supply Drive a Huge Success

Sep 05, 2017

Plymouth, MN - September 5, 2017 School's back in session across the Midwest and QRG is proud to have played a part in helping supply local students in Minnesota, Iowa, and Wisconsin with school supp...

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QRG's Todd Pottebaum on Common SKU

Sep 01, 2017

Plymouth, MN - September 1, 2017  

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QRG CEO Dennis Pottebaum Named to Ben Franklin Honor Society

Aug 28, 2017

Plymouth, MN - August 28, 2017 QRG CEO Dennis Pottebaum to be inducted by industry peers into the Ben Franklin Honor Society of Printing Industries of America. He was chosen from among many industry ...

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Have you claimed your Yelp business page?

Aug 24, 2017

By Christina Fiebich, Marketing Director   Does your business have its own Yelp page? Yelp is a social review platform that has 83 million unique desktop visitors, 74 million unique mobile visi...

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2017 QRG Milwaukee Holiday Gift Showcase

Aug 15, 2017

New Berlin, WI - August 15, 2017 Join us for the QRG Milwaukee Holiday Gift Showcase. Our expert team will guide you to customized solutions for your upcoming holiday gift giving and year-end recogni...

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Happy Chef Appreciation Week

Aug 15, 2017

By Christina Fiebich, Marketing Director To kick off Chef Appreciation Week, we wanted to take a moment and extend a huge ‘THANK YOU’ to all our favorite chefs out there! You make magic h...

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2017 QRG Des Moines Product Showcase

Aug 11, 2017

Urbandale, IA - August 8, 2017 Join the Iowa QRG team at their Des Moines office for the annual product showcase and open house. With on-trend products and innovative ideas, our expert team will guid...

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Common Marketing Strategies You Need to be Familiar with

Aug 10, 2017

By Christina Fiebich, Marketing Director Marketing is constantly fluctuating towards new technology and cultural changes. While 95 percent of marketers know that multi-channel targeting is crucial to...

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How to Prepare for the Future of Marketing

Jul 14, 2017

By Christina Fiebich, Marketing Director New advances in AI technology are changing the way everyone looks at their industry, including marketing. Although it’s still a relatively new field, we...

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Tips on How to Market Towards Generation Z

Jun 08, 2017

By Christina Fiebich, Marketing Director Comprising of 25 percent of the U.S. population, Generation Z is the country’s first all digital-native group. Gen Z tops out around age 20 outnumber th...

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Badger Graphic Systems Joins QRG

Jun 02, 2017

Plymouth, MN (June 2, 2017) Quality Resource Group® (QRG) proudly announces that Badger Graphic Systems™ of Madison, Wisconsin has joined the QRG family of companies. With the addition of B...

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Millennials and Entrepreneurship Go Hand in Hand

Jun 01, 2017

By Christina Fiebich, Marketing Director They are called Millennials, but according to a new study, they may more aptly be called members of the ‘entrepreneurial generation.’ More th...

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Does Your Company Have a Mission?

May 17, 2017

By Christina Fiebich, Marketing Director Here’s a surprising statistic from a recent Gallup poll. Only 41 percent of U.S. employees say they definitely know what their company stands for &mdash...

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The Benefits of Target Marketing

May 11, 2017

By Christina Fiebich, Marketing Director The key to marketing a brand is creating content that targets your audience. That means focusing on the right consumer with the right message. The result? Inc...

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Quality Resource Group (QRG) Named One of the 2017 PPB Greatest Companies To Work For

May 05, 2017

PLYMOUTH, MN (May 5, 2017)    Quality Resource Group (QRG) is one of PPB Magazine’s Greatest Companies To Work For in 2017. Headquartered in the Twin Cities with regional and bra...

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Are your employees putting your business at risk for a cyber attack?

Apr 27, 2017

By Christina Fiebich, Marketing Director Cyber attacks are becoming increasingly common at small- and medium-size businesses. The source of many of these attacks? Employees. In many instances, employ...

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Congrats on 35 Years to the TwinWest Chamber of Commerce Foundation

Apr 19, 2017

  By Christina Fiebich, Marketing Director A long-term supporter of the TwinWest Chamber of Commerce, QRG CEO Denny Pottebaum was honored to offer his well-wished in the above 35th Anniversar...

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Making your website a top organic search

Apr 13, 2017

By Christina Fiebich, Marketing Director Improving your website is one of the best ways to achieve a better online presence and keep your brand interesting and relevant. Whether it's redesigning the ...

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How Working Too Much Can be Hazardous to Your Health

Mar 23, 2017

By Christina Fiebich, Marketing Director Every evening, it’s the same. You are determined to leave on time. Yet again, you find yourself finishing one more thing, answering one more email, or t...

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Revamp Your Content Marketing

Mar 09, 2017

By Christina Fiebich, Marketing Director Refreshing your marketing campaign is one of the best ways to improve your brand and increase awareness. Make the most of your material with these effective t...

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Social Media Tips to Having a Focused Marketing Strategy

Feb 10, 2017

By Christina Fiebich, Marketing Director Finding the perfect social media platforms for your brand is important to having a successful marketing strategy for the year. Although previous marketing new...

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Denny Pottebaum Presented PSDA's 2017 President's Award

Feb 01, 2017

Plymouth, MN - February 1, 2017 QRG CEO Denny Pottebaum was named the Print Services & Distribution Association's (PSDA) President's Award recipient at the 2017 CEO Summit in Coral Gables, FL. Th...

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Top Marketing Trends for 2017

Jan 12, 2017

Marketing is constantly evolving, and with 2017 around the corner it’s the perfect time to spotlight the new trends and must know tips for the year. Here are our picks of the biggest marketing t...

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Helping reduce stress in the workplace

Jan 10, 2017

It’s estimated that on-the-job stress costs U.S. companies more than $300 billion annually in increased absenteeism, reduced productivity, increased health care costs and employee turn...

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Ways to Improve Your Online Organic Reach

Dec 08, 2016

Almost everyone that has touched marketing knows something about SEO. Whether you’re a pro or small business owner trying to reach more people, we found some factors that can be blocking your ...

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A top source of business failures: Lack of online presence

Dec 05, 2016

For decades, the top reasons businesses fail have been fairly constant. Research tells us that businesses often fail due to a lack of capital, too much debt, poor leadership or when they expand too fa...

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5 Content Marketing Mistakes to Avoid

Nov 10, 2016

Almost all marketers will agree that content is king. Creating a strategy that successfully incorporates content marketing for growing businesses is critical, however, it’s easy for businesses t...

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Is there an ideal office temperature?

Oct 18, 2016

What is the temperature in your office? In workplaces nationwide, there is an ongoing debate over where to set the thermostat. Research shows that office temperature can affect mood, productivity and ...

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4 Overlooked Marketing Strategies That Pay Off

Oct 14, 2016

Marketing has evolved so much in the past decade, causing many in the marketing world to create and find new strategies at the drop of a hat. Most marketers will agree this is due to the rapid evoluti...

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How storytelling can help your business grow and succeed

Sep 22, 2016

Who’s the greatest storyteller you’ve ever met? Maybe it was your grandfather telling you stories from long ago or maybe you’ve been at a party and watched a natural storyteller in h...

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The 3 Best Tools to Help Digitally Promote Your Small Business

Sep 08, 2016

Keeping your business relevant online can be one of the more challenging, and costly, ways to attract a new audience – but it’s also one of the best and most effective. Transitioning your ...

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Money can’t buy workplace happiness … but what can?

Aug 12, 2016

We all know that happier workers are more productive. But did you know that for most people, money can’t buy workplace happiness? Research shows that making employees happy is more than jus...

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Stay Active with Video Marketing

Aug 11, 2016

Video marketing has become a great way to engage with consumers and connect your brand in a creative way. To make it easier for you, we’re bringing you three ways to incorporate video ...

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Are you making it easy for someone to guess your password?

Jul 28, 2016

How well do your passwords protect your private information? Probably not as well as you think. In one recent test by a security firm, more than half of 625,000 passwords were easily breached by using...

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How to Incorporate Guerrilla Marketing into Your Business

Jul 14, 2016

Guerrilla marketing is a creative and generally cost-efficient marketing tool to gain exposure and recognition. It has become increasingly popular and, if done well, is a unique and fun way to create ...

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Understanding data without being overwhelmed

Jun 09, 2016

Every day marketers receive new data about consumers and their shopping habits. It can get overwhelming to make sense of all the new data. Learn how to weave through the information madness like a pro...

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What are the biggest threats to your company?

May 26, 2016

What are the biggest threats to companies today? Take a look at this list of the top small business insurance claims. It’s a great way to identify some of the most common — and e...

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The smart way to do some heavy (and not so heavy) lifting

May 26, 2016

Back injuries are one of the most common on-the-job injuries. But you work in an office at a computer. You don’t have to worry about hurting your back, right? Wrong. Even if you are picking up ...

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Clever Ways to Update Your Marketing Campaigns for Spring and Summer

May 12, 2016

Customers are antsy waiting for spring and summer new arrivals. We have a few simple tips to help your business transition into the season with a spring in your step. Social Media Consider uppin...

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More employers are telling workers: ‘Bring your own device.’

May 04, 2016

Increasingly, employers are telling workers, “Bring your own device.” Often abbreviated as BYOD, the term means that workers can use personal mobile devices — such as laptops, smartp...

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Are you driving while distracted?

Apr 28, 2016

Distracted driving is a growing cause of car accidents nationwide. Whether it’s on-the-go eating, putting on makeup or checking a text, distracted driving is a serious safety risk. We’ve ...

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The art of effective brainstorming sessions

Mar 30, 2016

When was the last time your team or company had a successful brainstorming session? Did everyone leave the meeting encouraged and recharged or did they leave feeling like they wasted the last hour or ...

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Is your business ready to handle a security threat?

Mar 24, 2016

Businesses face numerous security threats. Will yours be able to defend itself against the latest attack? Here are a few practical tips to take a proactive approach to potential security threats: Con...

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Help Your Business Thrive in 2016 with These Consumer Trends

Mar 10, 2016

2016 is in full swing and it’s quickly becoming the year customers dominate the marketing industry. From customer service to consumer insight and guest experience, marketers are relying on most ...

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The Benefits of Giving Back to the Community

Feb 22, 2016

Giving back to your community is not only the right thing to do. It can have valuable benefits for you and your company. That’s why many businesses — even ones with only a handful of emplo...

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3 Digital Marketing Mistakes to Avoid in 2016

Feb 11, 2016

Every year, marketing consistently plays a growing role in most companies’ marketing plans and budgets. Yet, many times, they may not fully understand what to expect from digital marketing or ho...

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Go to lunch! Why a mid-day getaway is so important

Jan 28, 2016

Time is a precious commodity. That’s why you almost feel guilty if you leave your work space and go to lunch. Who has the time for that, anyway? Well, you do. And if not, you should make some. ...

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Millennials are Bringing New Ideas to Management

Jan 26, 2016

Each generation brings a new approach to the art of management. Generation Y — more commonly called the Millennial generation — is no different. In the last year, Millennials have become ...

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3 Common Print Advertising Mistakes to Avoid

Jan 14, 2016

In today’s plugged-in world, an increasingly large number of companies have shifted their strategy and ad dollars from print to digital forms of media – and understandably so. Digital adve...

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Here’s Why Social Media Platforms are Important for Any Business

Dec 10, 2015

Social media has become a crucial part of daily business activities, especially for companies looking to attract millennials. Well over half of the American population is plugged into at least one soc...

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What is your definition of success?

Nov 26, 2015

How do you define success? According to the Merriam-Webster dictionary, success ‘includes not only the achievement of wealth, respect or fame but also the desired result of an attempt.’ Wh...

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Why Not to Skimp on Advertising Budgets for Your Business

Nov 12, 2015

Marketing is one of the most significant and underappreciated aspects of a growing business. When the going gets tough, many executives cut advertising budgets in an effort to save money. However, the...

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Using Social Media to Find New Employees

Oct 22, 2015

Is your company using social media to get the word out about employment opportunities? Those that aren’t could be missing out on an incredible way to discover great job candidates. Research sho...

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4 Steps to Branding Your Business

Oct 05, 2015

Branding is one of the most important aspects of your business. It’s what sets you apart from the competition. It’s how people identify and connect with you. It’s what you stand for ...

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A Simple Rule for Marketing Your Business on Social Media

Jul 29, 2015

Have you heard of the 5-3-2 rule? If you’re using social media to promote you and your business, it’s a great way to help you decide what types of content to post. The rule was proposed b...

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