Last Wednesday we joked about not being an "April Fool" because you failed to use your webcam cover. But it's not just Zoom fails that you need to worry about. With people spending increased amounts of time on computers, laptops and mobile devices, privacy protection from hackers and digital voyeurs is a hot topic in the digital world right now. Any device that has a built-in or wifi-enabled webcam is susceptible to a security breach, and unfortunately, it’s almost impossible to know if a device has been compromised until it’s too late.
In fact, it’s as easy as clicking or opening an email that contains a malicious program. Once the program is opened, it can easily take over a device, turn on the device’s webcam, and capture audio and video of a user’s surroundings. This can, however, be prevented. If you saw Mark Zuckerberg’s post celebrating 500 million Instagram followers, it didn’t go viral because of the content. It went viral because of a little piece of tape covering Zuckerberg’s webcam in the background. And as the FBI has stated about the issue, “everyone should take responsibility for their privacy,” proving that no one is exempt from hackers.
It’s no wonder that webcam covers are such a popular promotional item right now. They offer a simple solution to a serious problem and are slightly more stylish than a piece of tape. Plus, any product that prioritizes a person’s privacy is going to prove valuable as a promotional item. The brand impressions for webcam covers are high. According to a study by Common Sense Media, people spend around 9 hours per day looking at a screen. Imagine how many times a webcam cover will be seen by others when users have their devices out or are working on their desktop computers? Webcam covers are a great add-on to desktop promo kits or as a giveaway item and are sure to make a lasting impression on anyone who is serious about protecting their privacy.
Interested in a webcam cover promotion? Consider a direct mail campaign as a thank you for your work-from-home employees or a sales promotion for new prospects. Check out a few of our favorites or give us a call at 800.999.3468.