Promo Essentials for Opening a New Location



For owners of financial franchises, agency networks, dealerships, and more, you know that opening a new location comes with an endless list of to-dos. Before any ribbon cutting or grand opening deals, you might want to consider the promo products needed to elevate your brand!

Company apparel and quality branded products can help quickly spread the word about your new location and build relationships with your employees. They can also be a boost towards creating a strong culture that will help your business thrive.

Related Content: Wayfinding Signage Checklist for New Locations

Giveaway Essentials

Stocking up on promotional items to give to both employees and customers is essential. These starters are the perfect go-to products that will help get the word out about your brand:

>> Shop Pens

>> Shop Stress Balls

>> Shop Folders

Apparel and Uniform Needs

Establishing a consistent uniform policy is crucial for branding, and selecting the right apparel offerings is key for achieving a cohesive look that still prioritizes employee comfort. For new locations of an existing company, you’ll typically need to choose uniforms that align with your other locations.

>> Shop Polo Shirts

>> Shop Zip-Ups

>> Shop Work Pants

If you need to create a uniform policy from the ground up, follow our helpful guide: How to Set Up a Uniform Program

Welcome Kit Essentials

For your new team at this location, start off on the right foot with a curated selection of promotional products that, when packaged together, create a welcome kit. You’ll want to include the following:

  1. Branded Folder with a Handbook and Welcome Letter
  2. Coffee Mug and/or Water Bottle
  3. Backpack or Tote Bag
  4. Business Card Holders

For more onboarding gift ideas, check out our related blog: Welcome Kit Ideas for the Insurance Industry

Print Needs 

Finally, you’ll want to consider your print materials. These include, but aren’t limited to:

Marketing Collateral
Business Forms
Brochures
Newsletters
Flyers
Folders

Banners
Stationery
Catalogs
Postcards
Rack Cards

Booklets
Labels
Posters
Door Hangers
Signs

Point-of-Sale
Calendars
Clings
Decals
Magnets

Check out our free guide to ensure you're set on all your printed marketing collateral:


QRG is a customer-driven, single-source commercial printer, branded merchandise agency, and direct marketing firm tailored to meet your business goals. Our corporate identity solutions create deep connections with a lasting impact on your audience. Learn more about how it works.

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